Recently TIGA members discussing the issue of piracy in the UK, what has been revealed that while the vast majority of those questioned believe that the subject is a problem for their businesses, and one that is becoming worse over time, surprisingly most don't consider it to be an actual threat to the survival of their businesses.

The biggest surprise were a total 60 per cent surveyed agreed that it was an issue.
90 per cent believed it was an increasing problem.
60 per cent felt it was a low threat to the viability of their company.
Just 10 percent felt it was a significant threat.

"The results of the TIGA piracy survey clearly demonstrate that UK developers are taking the initiative when dealing with the issue of piracy and looking for new ways of delivering content and communicating directly with their consumers,"

"Developers are not complacent in dealing with this problem and are mostly seeking to find solutions for themselves rather than simply relying on the government to solve the problem of piracy. This is testament to the pragmatic approach of the industry." - Richard Wilson CEO of TIGA

Source: gamesindustry